Top 5 Bingo Games Performance in Kenya: Q1 2022

The first quarter of 2022 saw varied performance among the top 5 Bingo games in Kenya on a unified platform. Below, we delve into the key metrics for these popular apps.

Bingo Blitz™ - BINGO Games from Playtika Santa Monica, LLC experienced fluctuations in both revenue and user engagement. Weekly revenue peaked at around $364 in late December but saw a significant decline, reaching a low of $15 in late February, before recovering slightly to $163 by the end of March. Weekly downloads showed an upward trend mid-quarter, peaking at 339 in early March, but then dropped to 94 towards the end of the month. Active users started at 1.1K in late December and gradually declined to 898 by the end of March.

Bingo Showdown: Bingo Games by Phantom EFX, Inc. saw a steady but modest performance. Weekly revenue fluctuated, with a peak of $54 in mid-March. Downloads increased significantly from 42 in mid-January to 107 by the end of February but dropped to zero by the end of March. Active users showed a general upward trend, starting at 34 in late December and peaking at 71 by the end of February, before declining to 31 by the end of March.

Bingo Bash HD Live Bingo Games, published by Scopely, Inc., maintained a consistent revenue stream, hovering around $10-$14 throughout the quarter. Weekly downloads were minimal, with a slight increase to 12 in mid-March, and active users remained stable, averaging around 90-101 throughout the quarter.

Bingo Frenzy™-Live Bingo Games from VERTEX GAMES PTE. LTD. showed a mixed performance. Revenue was relatively low, peaking at $12 in early January. Downloads saw a significant increase towards the end of the quarter, reaching 74 in late March. Active users showed a notable increase from 59 in late December to 108 by the end of March.

Bingo Pop: Play Online Games by Jam City, Inc. had the lowest revenue among the top 5, with most weeks showing negligible earnings. Downloads peaked at 85 in late February and then saw a sharp decline. Active users showed some variation, peaking at 47 in late February and ending the quarter at 33.

These insights highlight the dynamic nature of the Bingo gaming market in Kenya. For more detailed analytics and insights, visit Sensor Tower.